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Web Marketing

Why hotels should capitalize on Brand Terms & Paid Search

Hotel marketers often question whether or not to advertise their brand name in paid search. Taking into account that paid search accounts for nearly 2/3 of clicks via keyword searches on search engines – what are you waiting for? Learn how the paid search channel and dedicating budget on your brand name can deliver revenue generation and benefit your property.

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6 Ways You Can Use Pinterest to Promote Your Brand

Pinterest is actually an easy-to-use marketing tool for your company, whether you run a design blog or sell bolt cutters. Pinterest presents an opportunity that few other social networks offer to help your customers visualize your brand’s personality and then share it with others...

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